Interpretive Planning
Compelling interpretation starts with a plan: a shared vision for how storytelling can help your organization achieve its goals.
Our objective for interpretive planning is always to help clients achieve their goals, by co-creating a framework for strategic engagement. Whether simple and scrappy or more comprehensive, our collaborative process is rooted in best practices from the National Association for Interpretation and the museum field.
START HERE
Our Interpretive Planning Workshop!
Need interpretation, but don’t know where to start? We highly recommend beginning with a custom Interpretive Planning Workshop. Laura and Angela facilitate these collaborative sessions using best practices from the National Association for Interpretation and the museum field.
After the workshop, you’ll receive
A refined, basic interpretive plan
Concept sketches of designs
A scope of work for the full project, if desired
Other deliverables according to your needs and budget
“This was exactly what we needed to move forward!”
- Faye Peebles, Wolf Haven International
Example Projects
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Yakima Canyon Interpretive Center
Ellensburg, WA
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Wolf Haven Treehouse Exhibits
Tenino, WA
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"Interpretation on Fire"
Holden Village, WA
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Northern State Recreation Area
Sedro-Woolley, WA
“Understory has felt like a true partner. You’ve been thoughtful, creative, and incredibly responsive, and you’ve helped bring clarity to a big, ambitious project. We’ve appreciated how well you’ve listened and helped translate all our ideas into something cohesive. What really stands out is how intentional and place-based your work feels — it’s clear you’re thinking deeply about the site, the people, and the story we’re trying to tell.”
- Jill Scheffer, Kittitas Environmental Education Network